Citronella Oil Market

Citronella Oil Market Outlook (2023 to 2033)

Worldwide sales of citronella oil are forecasted to increase at a CAGR of 5% from 2023 to 2033. The global citronella oil market is currently valued at US$ 110 million and is thus expected to reach a market size of US$ 180 million by the end of 2033.

• Natural citronella oil accounts for around 60% share of overall sales.
• Online sales of citronella oil products expected to increase at CAGR of 4.5%.

Sales of citronella oil through e-Commerce are substantial due to ever-rising smartphone adoption and Internet usage. Benefits such as discounts and free home delivery are also aiding the expansion of citronella oil sales through online platforms.

The primary source of citronella oil is citronella grass, also known as cymbopogon nardus. To grow grass, adequate moisture content and sunlight are necessary. Moreover, several cymbopogon plants can yield oil.

Citronella oil is one of the most important essential oils.This is a result of citronella oil's principal advantages, which include its employment in the cosmetic and perfume industries as a flavor enhancer and smell. More than 80 different ingredients make up citronella oil, some of which are concentrated highly and have an anti-repellent effect.

Citronella oil is commonly utilized in cosmetics and personal care items. Due to its antibacterial properties, citronella oil is used in products, including soaps, household cleansers, and detergents.

Citronella oil is a crucial ingredient in the creation of perfumes. Surging applications of perfumery chemicals such as geraniol are expected to influence the global sales of citronella oil. The industry expands as consumer expenditure on luxury perfumes rises as a result of increasing disposable income and rising living standards.

Citronella oil, which is widely used as an aroma oil, aids in reducing tension and anxiety. Growing working individuals experiencing stress-related problems contribute to an increase in essential oil use, which in turn fuels market expansion.

The global food & beverage sector is witnessing an increasing adoption of citronella oil in the production of new food items and beverages. Citronella oil's flavorings ability is used in baked products, soft and hard sweets, gelatin and puddings, frozen dairy, and alcoholic and non-alcoholic beverages.

The use of biochemical pesticides for pest management in agriculture is becoming more popular. Since citronella oil is a natural insect repellant, this is then anticipated to present an opportunity for product manufacturers.

Report Attributes	Details
Citronella Oil Market Size (2023)	US$ 110 Million
Projected Market Value (2033)	US$ 180 Million
Global Market Growth Rate (2023 to 2033)	5% CAGR
Market Share of Natural Citronella Oil	60%
Key Companies Profiled	Synthite Young Living Van Aroma Karimun Kencana Aromatics Greenleaf Extractions Pvt Ltd. Bio Extracts private limited DoTERRA International Aromaaz International Lionel Hitchen Limited Green Fields Oil Factory Plant Therapy Aksuvital Natural Products

Why are We Witnessing Increasing Citronella Oil Consumption?

“Surging Popularity of Aromatherapy for Therapeutic Purposes”

Aromatherapy has become popular as a form of treatment in spas and wellness facilities in recent years. These facilities are now more selective about the products they utilize. As a result, research & development spending for better products, processes, services, and technologies is significantly rising, which is anticipated to favorably impact market growth.

• In aromatherapy, citronella oil is widely used to treat anxiety, despair, and fear.

Moreover, it acts as a tranquilizer and re-energizes the drained body and mind, thus enhancing the global market. These advantages will probably fuel market expansion.

Citronella’s therapeutic advantages, such as its antifungal, anti-antiseptic, and anti-inflammatory properties, are driving market demand. Growing consumer awareness of the therapeutic advantages of essential oils has encouraged the use of citronella for industrial purposes.

The increased use of citronella oil in aromatherapy is a significant trend supporting citronella oil production. Growing acceptance of aromatherapy for therapeutic purposes is boosting market expansion.

Both producers and consumers have benefited from improvements in extraction techniques. Essential oils are now present in a wide range of cosmetic products due to their advantages over synthetic components and lack of negative side effects.

“Growing Awareness among Individuals about Natural Remedies to Treat Illnesses”

The exponential growth of the mosquito repellent industry is attributed to the increase in mosquito-borne illnesses such as malaria and dengue. Growing health consciousness is encouraging people to use insect-repellent sprays and lotions, which therefore drives up demand for citronella oil.

Many advantages of citronella oil make it a popular choice for people seeking an alternative to conventional therapy. As more individuals hunt for all-natural remedies to treat their illnesses, citronella oil is becoming more popular. Citronella oil can benefit health in many ways, some of which are listed below:

• Pain and swelling can be reduced with the aid of citronella oil.
• It can be used to treat infections as an antibacterial agent.
• Using citronella oil can aid with digestion and blood flow.

What is Restraining Global Demand for Citronella Oil?

“High Cost of Citronella Oil and Availability of Substitutes”

The high cost of citronella oil is expected to restrain market growth over the coming years, according to pricing trends. A lack of awareness regarding the benefits of such products, limited local supply of raw materials, and the availability of alternative oils are hampering market expansion.

Which Region Should Key Market Participants Invest In?

“Widespread Use of Citronella Oil in Perfume Business in Europe”

• Europe accounts for 40% share of the global market because of the widespread use of citronella oil in the perfume business.

Increased emphasis on providing high-quality products, well-equipped production facilities, properly maintained laboratories, and a group of qualified professionals that perform a wide range of tasks to maintain quality control of products are supporting market expansion in the region.

Country-wise Insights

Why is the United States Seeing High Sales of Citronella Oil?

“Rising Demand for Premium & All-natural Products”

The market in the United States is anticipated to increase significantly over the forecast period due to the rising need for premium and all-natural products. Market growth in the country is attributed to the growing usage of citronella oil for medicinal purposes and the huge demand for beauty oils.

Why is Germany a Major Market for Citronella Oil Producers?

“Rapid Expansion of Personal Care Industry in the Country”

The market in Germany is being driven by the rapid expansion of the personal care industry and an increase in research and development efforts for the creation of essential oils. Growing consumption of citronella oil in skin care formulations, especially hand sanitizers and disinfectants, is boosting market expansion.

How is Japan Aiding Market Growth in Asia Pacific?

“High Demand for Essential Oils among Consumers in Japan”

The rising popularity of aromatherapy, the commercial use of citronella oil in the food & beverage industry, high demand for essential oils among consumers due to their therapeutic advantages, such as their anti-antiseptic and antifungal capabilities are the factors stimulating market revenue in Japan. The market is anticipated to rise significantly throughout the forecast period due to the growing usage of citronella oil as an essential oil in various therapies.

Category-wise Insights

Why is Natural Citronella Oil Demand Gaining Ground?

“Natural Citronella Oil More Preferred Due to Several Health Advantages”

• Based on the source, the market is classified into natural and organic. Natural citronella oil accounts for 60% share of the global market.

The popular belief that the synthetic production of food items and beverage lowers their nutritional content continues to have a controlling influence on the sales of citronella oil products.

The demand for naturally-sourced citronella oil is expected to remain higher than for organic citronella oil. Because of this, most individuals are choosing natural citronella oil to enhance their health. The use of natural, chemical-free plant-based components in personal care and cosmetic formulations is expanding to reduce environmental impact.

While organic production of citronella oil is more feasible than procuring it naturally, consumers are expected to remain more inclined toward the benefits of naturally-derived citronella oil. Even the minimal measure of processing involved in the production of organic citronella oil is expected to disturb the implicit health advantages of citronella oil.

Which Application is Dominating in Terms of Revenue Generation?

“Citronella Oil Widely Used in Food & Beverages to Extend Shelf Lives and Improve Sensory Qualities.”

The market is segmented into therapeutics, aromatherapy, food & beverages, cosmetics, toiletries, fragrances, cleaning & home, and others based on application. Citronella oil is widely used in the production of food items & beverages.

The primary cause of expanding the use of citronella oil in food and beverage applications is the global increase in demand for natural, safe, and lightly processed food products. Citronella oil’s antimicrobial properties aid in preserving food and beverage products for a longer time.

• Sales of citronella oil in food & beverage production are increasing due to a growing focus on improving product shelf life without compromising quality.

Citronella oil functions as a natural preservative in the food sector, gradually replacing hazardous synthetic preservatives. Citrus essential oils are widely used to improve the flavor and preserve a variety of foods, including cheese, chocolate bars, ice cream, and liquids. Throughout the forecast period, increasing consumer awareness of citronella oil’s potential health advantages is anticipated to increase demand for them in food applications.

Competitive Landscape

Leading companies are involved in maintaining product standards and supply chain management to increase their product portfolios and establish a strong foothold in the global market. To improve their current offers, target a larger consumer base, and boost their market position, major market players are using methods such as alliances, new developments, and acquisitions.

Top citronella oil producers are concentrating on releasing fresh and creative mixes of essential oils following safety regulations for a variety of uses, including cosmetics, food products, and pharmaceuticals.

For instance,

• In 2020, DoTERRA International LLC introduced a variety of citronella oil products as well as new wellness programs to support people in focusing on their health objectives. DoTERRA wellness programs provide customers with a range of products that have been carefully chosen by doctors, scientists, and researchers to maintain their bodies and minds in a healthy and vibrant state.
• In 2022, Robertette launched a brand-new online essential oil sales platform. The platform offers a large selection of essential oils and vegetable oils.

Key Segments of Citronella Oil Industry Research

• By Source :

  • Natural
  • Organic

• By Form :

  • Absolute
  • Concentrates
  • Blends

• By Application :

  • Therapeutics
  • Aromatherapy
  • Food & Beverages
  • Cosmetics
  • Toiletries
  • Fragrances
  • Cleaning & Home
  • Others

• By Distribution Channel :

  • Modern Trade
  • Franchise Outlets
  • Specialty Stores
  • Online

• By Region :

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa